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Robert M. Trueblood, partner in our Chicago office, is noted as an author, as a speaker, and for his activities in professional affairs. He is currently a Vice-President of the American Institute of CPAs, where he is a Member of Council, and Chairman of the Long-Range Objectives Committee. He is Past President of the Pennsylvania Institute of CPAs, where he served as Chairman of Past Presidents, Chairman of the Committee on Education, Budget and Finance, and Member at Large of the Council. He is also Past President, Pittsburgh Chapter of CPAs. Mr. Trueblood came to our firm in 1946 after serving as Lieutenant Commander in the U.S. Navy Cost Inspection Services. He received his B.B.A. with distinction at the University of Minnesota and did graduate work at Loyola and Northwestern Universities. He and his wife, Florence, are the parents of two daughters. The New Frontier of Financial Executives by Robert M» Trueblood This article is adapted from a paper given by Robert M. Trueblood at a full-day seminar on The New Frontier of Financial Executives at the Management Institute of the University of Wisconsin on October 24, 1962. The entire seminar was organized, developed, and written by H. Justin Davidson. A s AMERICANS moved westward in the last century, there were always new lands to map out. The people in each tiny colonial outpost carried the cumulative knowledge and certainty of man's experience with them. But, beyond the certainty and knowledge within each outpost, the frontier was all around the brave and forward-looking settlers. In the United States today, there is no longer a physical frontier. But still there are frontiers for men to explore and to conquer. In the world of ideas, there have always been new frontiers. And in accounting today, as in the great world if ideas, there are ever new frontiers to be surveyed. And each of us who is a practicing professional must every day consider some of these new frontiers of accounting— the very real challenges that we who are concerned about the future can see looming on the horizon. This is our responsibility, as well as our obligation. Before we look at the "new frontiers," however, we need to turn to history to help assess the reasons why today, in 1963, we should be pausing to consider very real and very new challenges to the financial function in business. And in turning to the past in order to understand the present, we should think not only of the history of the accounting profession, but of the history of the larger business community of which accounting is a part. The Past Looking back over the history of the business community for the past fifty years, we can discern at least two periods of major business change that have significantly involved the accounting profession. The first important period of innovation came during the early 1900's. For it was in 1914 that Frederick W. Taylor's book, The Principles of Scientific Management, first appeared.1 Taylor, who is often called the 1 Taylor, Frederick W., The Principles of Scientific Management, New York, Harper and Brothers, 1914. 2 THE QUARTERLY
Object Description
Title |
New Frontier of financial executives |
Author |
Trueblood, Robert M. |
Subject |
Chief financial officers |
Personal Name |
Trueblood, Robert M. |
Portrait |
Trueblood, Robert M. |
Office/Department |
Touche, Ross, Bailey & Smart. Chicago Office |
Citation |
Quarterly, Vol. 09, no. 1 (1963, March), p. 02-05, 40-41 |
Date-Issued | 1963 |
Source | Originally published by: Touche, Ross, Bailey & Smart |
Rights | Copyright and permission to republish held by: Deloitte |
Type | Text |
Format | PDF image with OCR under text, scanned at 400dpi |
Collection | Deloitte Digital Collection |
Digital Publisher | University of Mississippi. Digital Accounting Collection |
Date-Digitally Created | 2009 |
Language | eng |
Identifier | Quarterly_1963_March-p2-5,40-41 |