War on poverty...What is it?

              The War
on Poverty
The War on Poverty..
What is it?
by Frank E. Mullen
Poverty Programs... A Business
Management Approach
by Jean-Paul A. Ruff
Editor's Note:
The War on Poverty, like most wars, has its share of
staunch supporters as well as vociferous opponents. Like
most wars, (and like most businesses) it requires skillful
management for its ultimate success. Most of the current
debate about the War on Poverty program stems from
disagreements with the way the resources appropriated
for the program are being used or managed. Touche, Ross,
Bailey & Smart has applied modern management tech­niques
to business, as well as to social action programs
(See "Business Management Methods in Social Action
Programs" in the June 1965 Quarterly). For this reason,
the firm has been engaged by the City of Detroit to help
make the management of its War on Poverty program
more effective.
Frank Mullen and Jean-Paul Ruff, from our Detroit
Management Services staff, have attempted in the follow­ing
two articles to give you a clear picture of the War on
Poverty program and to describe the management system
they are trying to develop for Detroit. We hope you will
find in these articles some new insights into management
problems involved in a dynamic social action program.
They also represent the contribution professional man­agement
advisors can make to the solution of these social
and community problems.
JUNE, 1966 19